Reimagine Digital Transformation. truData Solutions is a global cloud technology services provider with expertise across Data Warehouse Modernization, Cloud Transformation, Analytics and AI Innovation.
Our Services:
Brand Strategy
Brand Collateral
Design System
Website Development
Video/Motion Graphics
Trade Expo Display
Presentations
CSR Design
As a technology professional services provider with expertise across Data Warehouse Modernization, Cloud Transformation, Analytics and AI Innovation, truData leverages its cloud technology expertise and services through a white glove, business and people first approach. Differentiating the company by its unique business approach, IN2 collaborated with truData to create a new brand identity, brand messaging and a visual brand language, delivered through a new website and design system, applied across all truData's brand communications.
Brand Research and Strategy
Utilizing extensive market research and insights, IN2 helped truData redefine its brand identity to better align with its dynamic cloud tech landscape. This approach laid the foundation for a refreshed brand narrative, messaging strategy, and visual language. truData's color palette, primarily featuring a vibrant orange and black, injects a sense of energy and modernity, reflecting the company’s ability to thrive in dynamic tech environments, and ensures a impactful brand image across all touchpoints. This strategy was seamlessly implemented across all communication channels, including a new website, positioning truData as a forward-thinking leader in digital transformation services.