Reimagine Digital Transformation. truData Solutions is a global cloud technology services provider with expertise across Data Warehouse Modernization, Cloud Transformation, Analytics and AI Innovation.
Our Services:
Brand Strategy
Brand Collateral
Design System
Website Development
Video/Motion Graphics
Trade Expo Display
Presentations
CSR Design
As a technology professional services provider with expertise across Data Warehouse Modernization, Cloud Transformation, Analytics and AI Innovation, truData leverages its cloud technology expertise and services through a white glove, business and people first approach. Differentiating the company by its unique business approach, IN2 collaborated with truData to create a new brand identity, brand messaging and a visual brand language, delivered through a new website and design system, applied across all truData's brand communications.
Brand Research and Strategy
​Utilizing extensive market research and insights, IN2 helped truData redefine its brand identity to better align with its dynamic cloud tech landscape. This approach laid the foundation for a refreshed brand narrative, messaging strategy, and visual language. truData's color palette, primarily featuring a vibrant orange and black, injects a sense of energy and modernity, reflecting the company’s ability to thrive in dynamic tech environments, and ensures a impactful brand image across all touchpoints. This strategy was seamlessly implemented across all communication channels, including a new website, positioning truData as a forward-thinking leader in digital transformation services.​